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STRIKE KING
Strike King Pro Model Series 4 Crankbaits
$1.99 - $8.99The Strike King Pro Model Series 4 Crankbaits are designed for anglers who need a versatile and effective lure for mid-depth fishing in heavy cover and dirty water. With its medium-sized body and...
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6TH SENSE
6th Sense Quake Lipless Crankbaits
$9.99The 6th Sense Quake Lipless Crankbait is a game-changer for anglers looking to mix up their presentations and attract more bites. Its unique dual flat back design allows it to grab more water and...
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GARY YAMAMOTO
Yamamoto Double Tail Hula Grubs
$7.49 - $7.99The Yamamoto Double Tail Hula Grubs are a versatile and effective soft bait option for anglers. These grubs feature a unique double tail configuration at one end, combined with a Senko-style body in...
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SHIMANO
Jackall Drift Fry 5.2" Stealth Neon Shad
$12.99The Jackall Drift Fry 3.0, 4.0 and Drift Fry Mellow 5.2 deliver precision and versatility for finesse fishing, giving you the edge when targeting elusive bass. The Jackall Drift Fry 3.0 and 4.0 are...
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6TH SENSE
6th Sense Panorama Softbait 2.8" Live Shad
$9.99The 6th Sense Panorama Swimbait looks to be a game-changer in the world of realistic swimbaits, and that's no exaggeration. If the 6th Sense swimbaits are innovative, the Panorama is revolutionary,...
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STRIKE KING
Strike King Pro Model Series 5 Crankbaits
$1.99 - $8.99The Strike King Pro Model Series 5 Crankbaits are designed for anglers who need a versatile and effective lure for various fishing conditions. With its medium-sized body, the Series 5 features a...
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Z-MAN
Z-Man ChatterBait
$6.49If you're looking for a jack of all trades lure, you just found it, with the Z-Man ChatterBait ! This unique design allows it to sport the profile of a jig, have the flash of a spinnerbait, and...
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STRIKE KING
Strike King Tour Grade Double Willow Spinnerbait
$10.99The Strike King Tour Grade Double Willow Spinnerbait is the perfect lure for a variety of situations, so you're always ready to land that trophy bass! Outfitted with premium blades and more natural...
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BERKLEY
Berkley PowerBait Pit Boss
$3.99When you're frustrated on a tough fishing day, and nothing seems to be working, use the Berkley PowerBait Pit Boss! You know you'll be attracting fish with the exclusive PowerBait scent formula, but...
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MEGABASS
Megabass Magdraft Freestyle Swimbait 5" White Back Shad
$14.99Work a Megabass Magdraft Freestyle Swimbait if you want to reach every area big bass lurk! Newbies and seasoned anglers alike will find the Magdraft Freestyle Swimbait rigs easily. The snub-nose...
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MISSILE BAITS
Missile Baits Mini Magic Worm 4" Bleeding Shad
$10.99Building on the 6" Magic Worm design, the 4" Missile Baits Mini Magic Worm bait is also being made by Roboworm. The thickness is similar to the 6" version, but the shorter bait allows for smaller...
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GEECRACK USA
Geecrack SAF Stick Soft Bait 4" Electric Shad
$9.99From skipping docks for largemouth to dragging finesse rigs for smallmouth, the Geecrack SAF Stick Soft Bait takes the classic stickbait profile and elevates it with the brandâ€s proven SAF...
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6TH SENSE
6th Sense Panorama Softbait 5" Live Threadfin Shad
$7.99The 6th Sense Panorama Swimbait looks to be a game-changer in the world of realistic swimbaits, and that's no exaggeration. If the 6th Sense swimbaits are innovative, the Panorama is revolutionary,...
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BERKLEY
Berkley Powerbait The Generals
$2.75 - $4.99Joining the ranks of Berkley's legendary Powerbait lineup, the Berkley Powerbait The General Worm provides a classic soft stick style worm that every angler should have in their arsenal. Molded with...
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STRIKE KING
Strike King Pro Model Silent Series Crankbaits
$1.99 - $9.99The Strike King Pro Model Silent Series Crankbaits are designed for anglers who need a subtle presentation to catch finicky bass. These crankbaits provide a more stealthy approach, making them ideal...
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STRIKE KING
Strike King Pro Model Series 3 Crankbaits
$1.99 - $9.99The Strike King Pro Model Series 3 Crankbaits are renowned for their exceptional performance on the water. These compact, deep-diving crankbaits are designed to be effortlessly castable, allowing...
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STRIKE KING
Strike King Premier Plus Spinnerbaits Colorado Willow
$1.99 - $10.99The Strike King Premier Plus Spinnerbaits Colorado Willow is a top-of-the-line fishing lure designed to entice even the most finicky fish. Its unique Perfect Skirt blooms wide and even, creating a...
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YUM
Yum Dinger
$3.29The Yum Dinger is a versatile soft plastic bait designed for various fishing techniques, including Texas rigging, wacky style, and pitching into heavy cover. Its subtle life-like action makes it...
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LUCKY CRAFT INC
Lucky Craft LC Silent Crankbaits
$4.19 - $7.99The Lucky Craft LC Silent Crankbaits are designed to provide a stealthy presentation on the water. These crankbaits feature a high-float plastic construction that allows them to float just above the...
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ROBOWORM
Roboworm Fat Straight Tail Worms
$4.09 - $4.99The Roboworm Fat Straight Tail Worm is a classic soft plastic worm design that has been perfected by the Country's premier plastic worm company, Roboworm. This hand-poured quality worm features clean...
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BOOYAH
Booyah Boo Jigs
$3.19The Booyah Boo Jigs are designed to mimic the appearance of baitfish, making them an attractive option for bass fishing. The use of 50 strands of high-quality silicone material allows for a full and...
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Z-MAN
Z-Man StreakZ Soft Bait
$3.99Designed for finesse applications, Z-Man StreakZ does all the work for you with its unpredictable and erratic action in the water. These pot-bellied, thin-tailed soft baits incite strikes from...
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STRIKE KING
Strike King Sexy Spoons
$10.99The Strike King Sexy Spoon is a game-changer for anglers looking to target deep-structure fish. Its unique design mimics the flash, flutter, and fall of a dying baitfish, making it an irresistible...
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PICASSO
Picasso Smart Mouth Jig Heads
$9.49 - $10.49The Picasso Smart Mouth Jig Heads are designed for versatility in both fresh and saltwater fishing. These jig heads cater to a wide range of hook sizes, from 1/16oz to 3/8oz, making them suitable for...
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STRIKE KING
Strike King Rage Swimmer Swimbaits
$7.99The Strike King Rage Swimmer Swimbaits are designed to provide anglers with a versatile and effective fishing experience. These swimbaits feature an innovative rib design that improves texture and...
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REACTION INNOVATION
Reaction Innovations Little/Skinny Dipper Lures
$5.69 - $6.25The Reaction Innovations Little/Skinny Dipper Lure is a versatile and effective option for anglers seeking a finesse approach. Measuring three and a half inches in length, this bait excels in various...
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DAIWA
Evergreen Last Ace 128S Swimbait 128S Natural Shad
$11.99Target lethargic big bass with the Evergreen Last Ace 128S Swimbait, designed for mid-depth fishing. This 5-inch, slow-sinking swimbait features a unique salt-infused material and a curved tail...
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STRIKE KING
Strike King Tour Grade Painted Blade Spinnerbaits
$7.99 - $10.99The Strike King Tour Grade Painted Blade Spinnerbait is a top-of-the-line fishing lure designed to attract big bass. Its unique painted blades match the color patterns of the head and skirt, creating...
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STRIKE KING
Strike King KVD Jerkbaits
$1.99 - $12.99The Strike King KVD Jerkbaits are a result of Kevin VanDam's meticulous design and testing process, which spanned nearly two years. These jerkbaits boast an unrivaled action, with a wide side-to-side...
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GEECRACK USA
Geecrack Bellows Gill Floating Elastomer 3.8" Electric Shad
$11.99Anglers targeting bass will love the Geecrack Bellows Gill Floating Elastomer for its lifelike action and versatility. Developed with expert input from Lake Biwa fishing guide Yuho Ito, this bait...
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STRIKE KING
Strike King 6XD Hard Knock Crankbaits Gizzard Shad
$10.99The Strike King 6XD Hard Knock Crankbait is a game-changer for anglers targeting big fish on ledges. Its unique curved bill and balance allow it to dive quickly to maximum depth, making it perfect...
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RIVER2SEA
River2Sea S-Waver
$15.99 - $45.99Swimbaits continue to leave a major footprint on the fishing industry, and River2Sea's new S-Waver is set to make her mark. Featuring a natural "S-Action" swimming motion, S-Waver will seductively...
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