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STRIKE KING
Strike King KVD Deep Sinking Jerkbait 3 Hook J300 Yellow Perch
$14.99The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish...
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STRIKE KING
Strike King KVD Deep Sinking Jerkbait 3 Hook J300 Phantom Perch
$14.99The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish...
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LUCKY CRAFT
Lucky Craft LV 500 Lipless Crankbait 3" Aurora Black
$15.99The Lucky Craft LV 500 Lipless Crankbait is a favorite among all anglers, pros and amateurs alike! This unique crankbait can be cast long distance and swims quickly through the water to locate fish fast. Its brass and glass rattling system that attracts...
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LUCKY CRAFT
Lucky Craft LV 500 Lipless Crankbait 3" TO Craw
$15.99The Lucky Craft LV 500 Lipless Crankbait is a favorite among all anglers, pros and amateurs alike! This unique crankbait can be cast long distance and swims quickly through the water to locate fish fast. Its brass and glass rattling system that attracts...
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LUCKY CRAFT
Lucky Craft LV 500 Lipless Crankbait 3" Spring Craw
$15.99The Lucky Craft LV 500 Lipless Crankbait is a favorite among all anglers, pros and amateurs alike! This unique crankbait can be cast long distance and swims quickly through the water to locate fish fast. Its brass and glass rattling system that attracts...
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STRIKE KING
Strike King Pro Model Hard Knock 6XD Crankbait 1oz Green Gizzard Shad
$10.99Strike King Pro Model Hard Knock 6XD Crankbaits have the unique curved bills of the XD series that allow the bait to dive deeper and faster, changing the deep diving crankbait game forever. The XD series from Strike King has set the standard for deep...
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STRIKE KING
Strike King Midsize Rage Bug 3.38" Watermelon Red Flake
$7.99The Strike King Midsize Rage Bug is a soft plastic creature bait, made with the original Rage Bug in mind, but in a new Midsize profile. This bait is ultimate in versatility, so that you can "Cast it, pitch it, skip it and use it as a trailer on a...
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STRIKE KING
Strike King Pro Model 3XD Crankbait 7/16oz Fire Craw
$8.99The Strike King Pro-Model Series Extra Deep Diver Lure is a medium bodied deep diving crankbait that features a unique curved bill. The curved bill allows this crankbait to dive faster and deeper than most deep diving hardbaits out there.
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STRIKE KING
Strike King KVD Deep Sinking Jerkbait 3 Hook J300 Clown
$14.99The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish...
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STRIKE KING
Strike King KVD Deep Sinking Jerkbait 3 Hook J300 Carolina Chrome
$14.99The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish...
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LUCKY CRAFT
Lucky Craft LC Crankbait 2.75" Chartreuse Shad
$7.99The Lucky Craft LC 2.5 is a 2 3/4 inch, 5/8 ounce shallow sqaurebill crankbait. The LC Series is the first high quality plastic square bill crankbait ever made. Over the last several years, the LC Series crankbait has replaced balsa wood crankbaits in...
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LUCKY CRAFT
Lucky Craft LC Crankbait 2.75" Ghost Minnow
$7.99The Lucky Craft LC Crankbait is a hard plastic bait with an attractive appearance and quality construction. The high-float plastic of the bait provides buoyancy, allowing you to make casts towards thick laydowns without any problem. The body of the lure...
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STRIKE KING
Strike King KVD Deep Sinking Jerkbait 3 Hook J300 Chrome Sexy Shad
$14.99The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish...
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SMITHWICK
Smithwick Perfect 10 Rogue 5 1/2" Elegy Rogue
$8.99The Smithwick Perfect 10 Rogue dives quickly to 10 feet and more and has the deadly Rogue Roll that prompts vicious strikes via a baitfish-like flash. The Rogue bait rolls side-to-side, swimming to produce an erratic action and flash that attracts fish...
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STRIKE KING
Strike King Wake Shad 2.0 Jointed Wakebait 4" Green Gizzard Shad
$15.99The Strike King Wake Shad 2.0 Jointed Wakebait is back and better than ever, boasting a host of upgrades that make it even more effective than its predecessor! Featuring realistic 3D eyes, molded stabilizing fins, and a flat-sided baitfish profile, the...
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LUCKY CRAFT
Lucky Craft LC Crankbait 2.75" TO Chart
$7.99The Lucky Craft LC Crankbait is a hard plastic bait with an attractive appearance and quality construction. The high-float plastic of the bait provides buoyancy, allowing you to make casts towards thick laydowns without any problem. The body of the lure...
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LUCKY CRAFT
Lucky Craft LC Crankbait 2.75" TO Craw
$7.99The Lucky Craft LC Crankbait is a hard plastic bait with an attractive appearance and quality construction. The high-float plastic of the bait provides buoyancy, allowing you to make casts towards thick laydowns without any problem. The body of the lure...
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LUCKY CRAFT
Lucky Craft LC Crankbait 2.38" BP Golden Shiner
$7.99The Lucky Craft LC Crankbait is a hard plastic bait with an attractive appearance and quality construction. The high-float plastic of the bait provides buoyancy, allowing you to make casts towards thick laydowns without any problem. The body of the lure...
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MISSILE BAITS
Missile Baits Spunk Shad 3" Bruiser Flash
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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STRIKE KING
Strike King Wake Shad 2.0 Jointed Wakebait 4" Mirage Chrome Black
$13.99The Strike King Wake Shad 2.0 Jointed Wakebait is back and better than ever, boasting a host of upgrades that make it even more effective than its predecessor! Featuring realistic 3D eyes, molded stabilizing fins, and a flat-sided baitfish profile, the...
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MISSILE BAITS
Missile Baits Spunk Shad 3" Goby Bite
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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MISSILE BAITS
Missile Baits Spunk Shad 3" Lava Craw
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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SHIMANO
Jackall Drift Fry 4" Ghost Wakasagi
$12.99The Jackall Drift Fry 3.0, 4.0 and Drift Fry Mellow 5.2 deliver precision and versatility for finesse fishing, giving you the edge when targeting elusive bass. The Jackall Drift Fry 3.0 and 4.0 are for anglers who need a finesse bait that maintains depth...
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MISSILE BAITS
Missile Baits Spunk Shad 3" Green Pumpkin
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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MISSILE BAITS
Missile Baits Spunk Shad 3/16 oz. Super Bug
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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MISSILE BAITS
Missile Baits Spunk Shad 3" Green Pumpkin Delight
$5.99The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture and...
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STRIKE KING
Strike King Wake Shad 2.0 Jointed Wakebait 4" The Real Gill
$13.99The Strike King Wake Shad 2.0 Jointed Wakebait is back and better than ever, boasting a host of upgrades that make it even more effective than its predecessor! Featuring realistic 3D eyes, molded stabilizing fins, and a flat-sided baitfish profile, the...
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MISSILE BAITS
Missile Baits Mini Magic Worm 4" Bleeding Shad
$10.99Building on the 6" Magic Worm design, the 4" Missile Baits Mini Magic Worm bait is also being made by Roboworm. The thickness is similar to the 6" version, but the shorter bait allows for smaller finesse options such as a drop shot, wacky rig, shaky...
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NETBAIT
NetBait Baby Paca Craw w/ Baitfuel Infusion 3.75" Summer Craw
$4.79The NetBait Baby Paca Craw w/Baitfuel Infusion emerges as an exceptionally versatile soft plastic craw bait, combining patented Paca Technology with a hollow body design for optimal performance! Its standout feature lies in the claws of the Baby Paca...
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MEGABASS
Megabass Vision Oneten Jerkbait 4 1/3" AKA Tora
$24.99The Megabass Vision Oneten Jerkbait is a favorite jerkbait among professional and amateur anglers, for good reasons. The Oneten is exceptionally easy to cast for long distances, made possible by its patented tungsten Multi-Way Moving Balancer System...
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STORM LURES
Storm Original Deep ThunderStick 4 3/8" Gold Mixed Veggies
$6.99The Storm Original Deep ThunderStick has long been a go-to lure for anglers chasing walleye, salmon, trout, and other predators holding deep. Built from the original ThunderStick molds, it combines a proven injured baitfish action with premium VMC hooks...
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REACTION INNOVATION
Reaction Innovations Sweet Beaver 4 1/4" Hitman
$5.99Reaction Innovations Sweet Beaver 4.20 soft plastic lure captures so much attention from its lifelike silhouette and action that fishing pros have learned it helps them win tournaments! Developed with the help of pro fisherman Andre Moore, a Sweet Beaver...
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