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  • Z-MAN

    Z-Man SMH Jig Heads

    $5.99

    The Z-Man SMH Jig Heads specialized design brings out the most in your shaky head style worm fishing approach. Designed with Z-Man pro Brian Latimer, the head is easy to skip and made with a recessed hook eye to be snag-resistant. SMH (Shaking My Head)...

  • Z-MAN

    Z-Man Goat ToadZ Soft Baits

    $4.99

    Z-Man Goat ToadZ Soft Baits are four-inch long frog-style baits that you can feel confident fishing in your home waters and come in a variety of proven best-selling and bass-catching colors. Z-Man pros tested the soft plastic frog bait and reported...

  • BERKLEY

    Berkley Trilene XL Monofilament Line

    $2.99 - $54.99

    Berkley Trilene XL Monofilament Line offers a high performance, low memory formulation to deliver outstanding handling. This line offers exceptional smoothness and strength with less knots and kinks, giving you a less stressful, more productive...

  • RAPALA

    Rapala Jointed Shallow Shad Rap

    $8.99

    A Rapala Jointed Shallow Shad Rap gives bass anglers a lively, wounded-baitfish presentation with a shallow lip and articulated body that wiggles, wobbles, and pulses even at slow speeds, making it effective around shoreline wood, grass edges, and riprap...

  • BERKLEY

    Berkley PowerBait Crappie Nibbles

    $4.29 - $4.99

    Berkley PowerBait Crappie Nibbles are the perfect size for your favorite crappie hook or smaller lure. They are incredibly easy to use and can be applied to jigs or bare hooks with no mess! These unique little baits dissolve slowly in the water, creating...

  • BERKLEY

    Berkley Lightning Spinning Rod

    $23.99 - $59.99

    The Berkley Lightning Spinning Rods are designed for anglers who demand precision and reliability. Built with 24-ton multi-modulus graphite, these rods offer exceptional strength and durability. The carbon composite blank provides a lightweight feel...

  • Z-MAN

    Z-Man Football NedZ Jig Heads

    $5.99

    Z-Man Football NedZ Jig Heads are compact, oblong-shaped jigheads that are suited perfectly for dragging finesse baits along rocky bottoms. Precision-cut NedZ football jig heads pivot, slide over and activate your finesse bait as it contacts obstructions...

  • ZOOM

    Zoom Baby Brush Hog

    $2.89 - $5.99

    The Zoom Baby Brush Hog is well-known as a versatile creature bait, perfect for flipping and pitching into heavy covers and always creating action! This Zoom bait is a mashup of a crawfish, lizard, and worm with a thin body and multiple appendages to...

  • Z-MAN

    Z-Man Chatterbait Mini Max

    $9.99

    Z-Man Chatterbait Mini Max puts every effort to get on the same wavelength as the bass you're after. Z-Man's exclusive ChatterBait direct head-to-blade connection combined with a downsized hex-shaped ChatterBlade emits a subtle but potent jig vibration...

  • Z-MAN

    Z-Man SMH WormZ Soft Baits

    $3.49 - $5.99

    The Z-Man SMH WormZ Soft Baits characteristically suit a shaky head style approach with an enticing ElaZtech design made in conjunction with pro Brian Latimer. Z-Man makes the claim that the SMH (Shaking My Head) WormZ body shape is the ideal thickness...

  • BERKLEY

    Berkley PowerBait Attractant

    $3.49 - $4.99

    Berkley PowerBait Attractant gives anglers an edge when fish refuse to commit, adding a proven scent and taste formula that makes bait more enticing. When fish are hesitant, standard lures alone may not be enough – but this liquid attractant disperses...

  • STRIKE KING

    Strike King Denny Brauer Structure Jig

    $1.99 - $6.99

    The Strike King Denny Brauer Structure Jig thrives in challenging environments where bass are known to hide, offering you the edge needed to fish confidently around structure. This jig features the innovative Cobra Head design, which enhances sensitivity...

  • VMC

    VMC Redline Series HD Flippin' Hook

    $10.99

    The VMC Redline Series HD Flippin' Hook is the one elite anglers will reach for when they want to turn up the heat and have the bass crying out for mercy. The RedLine Series Heavy Duty Flippin' Hook gains its advantage over others by using extra-light,...

  • VMC

    VMC Redline Series Drop Shot Hook

    $6.99

    The VMC Redline Series Drop Shot Hook gains an advantage over other drop shotting hooks by using extra-light, extra-strength VMC Vanadium Steel, a material used in Formula 1 race cars. These ultra-engineered hooks get a non-stick P.T.F.E. coating that's...

  • BERKLEY

    Berkley Stunna 112 Series Jerkbait

    $14.99

    The Berkley Stunna 112 Series Jerkbait comes to you from Bassmaster Classic Champion Hank Cherry's winning modifications to a jerkbait and Berkley's design expertise to drive the bass to strike! The Stunna balances an optimized center of gravity through...

  • VMC

    VMC Quik Strike Trailer Treble Hooks

    $3.99 - $6.49

    VMC Quik Strike Trailer Treble Hooks are premium trailer hook rig assemblies complete with a "fast snap" connector, a Sufix 12 lb. fluorocarbon leader, and a VMC premium hi-carbon steel size 10 treble hook. Designed as rigging with VMC Hammer Head Jigs...

  • BERKLEY

    Berkley FireLine Thermally Fused Superline

    $18.99 - $38.99

    Berkley FireLine Thermally Fused Superline is optimized for spinning reels to be smoother, tougher, and more sensitive. The fused 8-strand Dyneema PE fibers in the Berkley Fireline Superline are resilient. Tested against leading competitive conventional...

  • Z-MAN

    Z-Man Shad FryZ

    $4.99

    Rig a Z-Man Shad FryZ for crappies, panfish, trout, perch, and more species using micro finesse applications, and let this 1.75-inch fry imitator do its thing! Shad FryZ is a bite-sized swimbait that mimics small shad and baby panfish, two of the most...

  • Z-MAN

    Z-Man Tungsten ChatterBait Elite EVO

    $16.99

    The Z-Man Tungsten ChatterBait Elite EVO sets a new standard in bladed jig performance with its 96% pure tungsten construction. It delivers a compact, dense profile for faster sink rates and deeper water coverage. This low-profile design, combined with...

  • Z-MAN

    Z-Man Micro Finesse ShroomZ Jig Heads

    $4.99

    The Z-Man Micro Finesse ShroomZ jighead takes its cue from the traditional Z-Man mushroom design but in a miniature size configured to pair with Z-Man Micro Finesse ElaZtech BaitZ. The Micro finesse style mushroom jighead has a welded wire keeper that...

  • Z-MAN

    Z-Man LarvaZ

    $4.99

    A Z-Man LarvaZ micro finesse bait mimics various creatures that fish routinely eat. The LarvaZ features a ribbed body, bulbous eyes, wispy legs, and a segmented stinger tail. The highly detailed invertebrate imitation catches everything from crappie,...

  • Z-MAN

    Z-Man Hellraizer Topwater Bait

    $14.99

    The Z-Man Hellraizer Topwater Bait is a one-of-a-kind surface lure from the creators of the original ChatterBait. Although the look is far from similar, in essence, the Hellraizer brings the ChatterBait design to the topwater, harnessing the sound and...

  • STRIKE KING

    Strike King Mr. Crappie Lightning Shad Soft Bait

    $1.00 - $4.49

    Strike King Mr. Crappie Lightning Shad is an excellent soft plastic bait for crappie as well as other panfish. The Lightning Shad features a standard shad style body with a slender tapered tail. The body offers an excellent baitfish profile while the...

  • Z-MAN

    Z-Man Micro Shad Headz

    $5.49

    The Z-Man Micro Shad Headz jig head, specifically designed to match Z-Man Micro Finesse series baits, adds realism with a highly detailed minnow shape. The Z-man jighead displays lifelike 3D eyes for added appeal and chip-resistant finishes in Glow,...

  • STRIKE KING

    Strike King Mr. Crappie ShadPole Soft Baits

    $1.00 - $4.49

    Strike King Mr. Crappie ShadPole Soft Baits are great soft baits that are designed with the darting action of a threadfin shad and a wiggling tail like a tadpole. These baits are are made with the highest quality materials and systems control to make...

  • Z-MAN

    Z-Man StingerZ

    $4.99

    The Z-Man StingerZ, a member of the company's Micro Finesse BaitZ line, carries a thick shad or baby panfish body, a hook slot for easy rigging, and a segmented straight tail with a bulbous stinger that undulates and quivers in continual swim action...

  • VMC

    VMC Snelled Baitholder Hooks

    $2.49

    VMC Snelled Baitholder Hooks accentuate built-in features by using premium components that allow your baits to give the best action and last longer. Worms, insects, and your concoctions stay put on the style's two-barbed hook shank, and the fish that eat...

  • VMC

    VMC Redline Series Hybrid Wide Gap Hook

    $7.99

    A VMC Redline Series Hybrid Wide Gap Hook serves the elite bass angler who demands materials and engineering for fast and powerful hooksets. Like all in the Redline Series, the VMC Hybrid WG Hooks start with extra-light, extra-strength VMC Vanadium...

  • Z-MAN

    Z-Man Shadtron LT Swimbait 4 1/2"

    $14.99

    The Z-Man Shadtron LT Swimbait's wedge-shaped tail effectively mimics the natural movement of a shad, attracting strikes even during slow retrieves. This 4.5-inch soft swimbait features an innovative over/under line-through harness, enabling anglers to...

  • Z-MAN

    Z-Man Gobius

    $5.99

    The Z-Man Gobius name implies it represents typical gobies, which the pre-rigged goby imitation does in super lifelike detail. A highly refined body, gill plate, fin, and tail design that presents subtle swimming action. The 3-inch Z-Man Gobius is a...

  • Z-MAN

    Z-Man Baby BallerZ

    $4.99

    The Z-Man Baby BallerZ imitates a natural minnow profile and is perfect for catching a variety of fish in popular colors for crappie, bluegill, trout, bass, perch, and more! Sized and shaped to match baby shad and other natural crappie forage, the Baby...

  • STRIKE KING

    Strike King Mr. Crappie Crappie Thunder Soft Bait

    $1.59 - $4.49

    Strike King Mr. Crappie Crappie Thunder Soft Bait is an excellent soft plastic bait that provides lots of movement. The Crappie Thunder features a tail similar to that of tube baits that undulates with very little movement and "swims" when jigged. The...