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STRIKE KING
Strike King 3X Z-Too Soft Jerkbait
$3.99 - $5.99The Strike King 3X Z-Too Soft Jerkbait is a secret weapon for a small group of anglers who have discovered its effectiveness as dropshot baits. At 5 inches, this jerkbait is smaller than a standard one and floats higher, making it more flexible and...
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VMC
VMC Moon Tail Jig
$5.99A VMC Moon Tail Jig, at first glance, looks like any other jig of its type, but the difference is in the oversized flat aspirin head shape with an extra-large 3D holographic eyeball profile on the side. Walleyes like it! The flattened head enhances the...
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STRIKE KING
Strike King Finesse Worms
$1.50 - $7.49The secret of these Strike King Worms is the unique space age plastic that is used in the construction. This recent development in softbait technology makes these worms almost indestructible. Take a 3X worm by the head and tail and give it a stretch. You...
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Z-MAN
Z-Man Pro Shroomz
$5.99The Z-Man Pro Shroomz is just the jighead you need to bring those soft baits to life! The mushroom style head shape allows for a more animated rocking motion, giving your bait an enticing presentation. A small welded wire keeper helps hold your soft...
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Z-MAN
Z-Man Big TRD
$2.49 - $4.99Kicking it up a notch? You better bring the Z-Man Big TRD! It features the same effective stickbait profile, dimpled body, and irresistible action as its smaller brother, the Z-Man Finesse TRD soft bait, but is larger to trigger the bigger trophy fish...
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Z-MAN
Z-Man TT Lures NedlockZ EWG Jig Heads
$7.99Z-Man TT Lures NedlockZ EWG Jig Heads combine the familiar mushroom-shaped head and a weedless EWG hook to crank your soft baits through heavy cover when setup Ned Rig style. You'll find that the VMC heavy-duty and extra-wide-gap hook size does not...
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Z-MAN
Z-Man Trick Shotz
$2.29 - $4.49The Z-Man Trick Shotz is designed specifically for the drop shot technique. To accurately imitate a variety of forage, the buoyant Trick Shotz will create a natural, tail-up position that won't sink to the bottom. These lures feature flexible, ribbed...
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BERKLEY
Berkley Gulp! Alive! Minnows
$5.99 - $9.99Berkley Gulp! Alive! Minnows provide more attractant and better action than other minnows on the market. They feature a realistic profile and split tail to entice and trigger strikes from panfish and trout. These minnows are packaged in Berkley's "Magic...
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Z-MAN
Z-Man TRD Ticklerz
$4.49 - $4.99With years in the making, the Z-Man TRD Ticklerz have come ready to work. This soft bait is designed for a finesse style but is versatile enough for use with multiple different rigging styles. The material is a Buoyant ElaZtech, which makes this bait...
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Z-MAN
Z-Man TRD Spinz Tail Spinners
$4.99Spice up your soft bait presentation with some vibration and flash with Z-Man TRD Spinz Tail Spinners. This spinner features a premium blade that will rotate at any speed, ensuring it catches attention and triggers more bites. This unique finesse rig is...
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ZOOM
Zoom Trick Worm
$3.19 - $5.99Zoom Trick Worm is a straight tailed worm that is salt-impregnated to achieve a better sink rate. In the past, the segmented Zoom floating worm executed a stealthy approach when twitched or dead-sticked weightless for bass in shallow water. However, a...
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ZOOM
Zoom Magnum Trick Worm
$5.99 - $6.29A Zoom Magnum Trick Worm is the tenderloin that tempts the biggest bass in the lake! When you want a slightly beefier package in a straight-tailed worm, the weighty 7 inches long Zoom Mag Trick Worm delivers its salt-impregnated meaty heft best when set...
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Z-MAN
Z-Man Pro CrawZ Soft Bait
$2.49 - $4.99The Z-Man Pro CrawZ Soft Bait is such a natural imitation of crayfish that even the real animal might be fooled! Like its inch-shorter TRD CrawZ cousin, the 3 1/2 inch Pro CrawZ is fronted by super buoyant claws that, when at rest, rise naturally to...
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ZOOM
Zoom Super Chunk
$1.79 - $3.29The Zoom Super Chunk is a chunk-style trailer with hard-pumping flapping claws for enticing fish to strike. The bulk of the Zoom Super Chunk is perfect for attracting bass, which is generally tempted by bigger and high-calorie meals. This soft plastic...
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STRIKE KING
Strike King Mr. Crappie Slab Slangers
$1.00 - $2.99Strike King Mr. Crappie Slab Slangers are one of the top crappie killer baits available. These baits are designed with a spade-shaped tail that has a secret pocket so you can add your favorite crappie scent (sold separately). The body is constructed of...
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VMC
VMC 7119 Spinshot Drop Shot Hooks
$3.99VMC 7119 Spinshot Drop Shot Hooks feature a hi-carbon steel, black nickel swivel in the eye of the hook, allowing the hook to spin without creating tangles in the line. The one-of-a-kind design of the Spin Shot hook features a Technical bend, which...
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Z-MAN
Z-Man Neko Shroomz Nose Weights
$4.99If you're sick of losing nail weights in your fishing hole, it's time to ditch them and start using Z-Man Neko Shroomz Nose Weights! Designed for finesse techniques like the Neko rig, these weights easily penetrate your ElaZtech soft baits and stay...
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VMC
VMC Hybrid Treble Hooks
$3.49VMC Hybrid Treble Hooks boost hookup consistency on crankbaits, jerkbaits, and topwaters when targeting bass, walleye, pike, muskie, and inshore species. A round bend with a wider gap increases hook rate and strength under load, while the inline eye...
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BERKLEY
Berkley Trilene XT Monofilament Line
$3.99 - $61.99Berkley Trilene XT Monofilament Line offers improved abrasion resistance, knot strength, wet strength, and shock resistance. This formula of XT monofilament is 47% more flexible and performs better than previous generations of XT. Anglers won't have to...
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VMC
VMC Tokyo Rig Finesse Neko Rig
$4.69The VMC Tokyo Rig Finesse Neko Rig is a weapon to put in your quiver when targeting bass in the shallows. A one-piece solid ring connection with a select rolling swivel lets the bait move naturally above the 2-1/2 inch stainless steel dropper arm. Slide...
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VMC
VMC Dressed X-Rap Treble Hooks
$2.11 - $3.99VMC Dressed X-Rap Treble Hooks are constructed of durable, high-carbon steel and dressed with natural fibers. The super-sharp points provide a powerful, smooth, and quick penetration. The tail on these X-Rap Treble Hooks offer flash and some extra...
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VMC
VMC 9649 Round Bend Treble Hooks
$2.99VMC 9649 Round Bend Treble Hooks convert light bites into landed fish when bass, trout, walleye, and panfish swipe at hard baits. The round bend shape keeps fish pinned during surging fights, while fine-wire construction delivers instant penetration on...
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BERKLEY
Berkley Trilene Big Game Monofilament Line
$9.99Berkley Trilene Big Game Monofilament Line features incredible strength for confidence and control against the bruisers of the gamefish world. Along with strength, Big Game Monofilament Line is extremely shock and abrasion resistant. The built-in...
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STRIKE KING
Strike King Hard Knock KVD Square Bill Crankbait
$7.99 - $9.99The Strike King Hard Knock KVD Square Bill Crankbait series was designed to meet the demands of Bassmaster Classic Champion Kevin VanDam and will entice strikes from even the wariest bruisers in shallow waters. The square bill form deflects easily off...
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VMC
VMC 9651 Short Shank Treble Hooks
$2.99VMC 9651 Short Shank Treble Hooks provide maximum strength and sharpness at an affordable price. These are the preferred treble hooks of many anglers and lure makers. The VMC 9651 Short Shank Treble Hooks make great replacement hooks for lures. A wide...
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VMC
VMC 9299 Octopus Hooks
$2.99 - $3.99VMC 9299 Octopus Hooks anchor a wide range of drift, float, and bait rigs when anglers target trout, salmon, steelhead, and walleye. This versatile octopus pattern pairs an offset bend with a turned-up eye to improve snelling and leader alignment for...
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RAPALA
Rapala Shad Rap
$9.99Rapala Shad Raps are the standard all other cranks are measured by. Shad rap lures closely resemble the sizes, actions, and colors of common baitfish and forage found worldwide. With a premium balsa wood construction, these lures are equally effective...
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VMC
VMC Twitchin' Jig
$5.49 - $5.99A VMC Twitchin' Jig gets the fish that need bright colors to create a strike and locks them down! The jig is a multi-species attractor made with a premium rabbit hair body and strip tail that dance under the various jigging, swimming, twitching, and...
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STRIKE KING
Strike King Ocho Stick Worms
$1.99 - $7.49The Strike King Ocho Stick Worms are constructed from the world's best plastic material and have a unique eight-sided design. This design allows the baits to move with a smooth wavelike motion, especially during the fall. This all-action soft bait can be...
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Z-MAN
Z-Man SMH Jig Heads
$5.99The Z-Man SMH Jig Heads specialized design brings out the most in your shaky head style worm fishing approach. Designed with Z-Man pro Brian Latimer, the head is easy to skip and made with a recessed hook eye to be snag-resistant. SMH (Shaking My Head)...
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BERKLEY
Berkley Trilene XL Monofilament Line
$2.99 - $54.99Berkley Trilene XL Monofilament Line offers a high performance, low memory formulation to deliver outstanding handling. This line offers exceptional smoothness and strength with less knots and kinks, giving you a less stressful, more productive...
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RAPALA
Rapala Jointed Shallow Shad Rap
$8.99A Rapala Jointed Shallow Shad Rap gives bass anglers a lively, wounded-baitfish presentation with a shallow lip and articulated body that wiggles, wobbles, and pulses even at slow speeds, making it effective around shoreline wood, grass edges, and riprap...
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