What Is The Difference Between Baits and Lures?

The main difference between baits and lures is that bait is a natural, typically living, option to put on a hook where lures are artificial meant to mimic the living baits. However, there are “artificial baits” which are mostly known as soft plastics, which can be an even more realistic mimicry of live bait than traditional lures.

What Bait Attracts The Most Fish?

When it comes to the best freshwater baits, you should use worms, minnows, crayfish, leeches, and even crickets. All these live baits have a soft plastic artificial bait counterpart you can use if you don’t want to use live bait.

What Is The Most Effective Lure For Fishing?

Typically soft plastics are considered highly effective since they can accurately imitate live baits shape and movement, additionally crank baits are seen as very effective as they can work in various water conditions and are very effective at resembling small bait fish.

Baits & Lures

Fishing lures like hard baits and soft plastics are quite possibly the most important part of your fishing gear. Bait and lures are what will trigger the fish to strike, because they will not just bite at a hook for no reason. At Fin Feather Fur Outfitters our online fishing lure store as the best selection of fishing lures, mostly geared towards bass, but we also have an excellent selection of baits and lures for walleye, bluegill, crappie, trout, pike, musky, steelhead and more!

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STRIKE KING

Strike King KVD Finesse Spinnerbait Colorado Willow

MSRP:

Was:

Now: $4.19 - $5.99

The Strike King KVD Finesse Spinnerbait Colorado Willow is a top-of-the-line fishing lure designed in collaboration between Kevin VanDam and Strike King's experts. This spinnerbait is engineered to excel in various fishing situations, making it a...

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STRIKE KING

Strike King Bleeding Elite Buzzbait

MSRP:

Was:

Now: $1.99 - $4.99

The Strike King Bleeding Elite Buzzbait is a top-notch fishing lure designed to mimic the sounds and movements of injured baitfish. Its unique design features holes in the blade that create a distinctive gurgle-like noise, which attracts predators from a...

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STRIKE KING

Strike King Tour Grade Painted Blade Spinnerbaits

MSRP:

Was:

Now: $5.99 - $7.99

The Strike King Tour Grade Painted Blade Spinnerbait is a top-of-the-line fishing lure designed to attract big bass. Its unique painted blades match the color patterns of the head and skirt, creating a highly visible presentation that's sure to grab...

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STRIKE KING

Strike King Mini-King Spinnerbaits

$2.49

The Strike King Mini-King Spinnerbaits are a popular choice among anglers due to their effectiveness in attracting a variety of fish species. These compact spinnerbaits are designed for use with light rods, making them ideal for beginners or those who...

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STRIKE KING

Strike King Hack Attack Fluorocarbon Flipping Jigs

MSRP:

Was:

Now: $1.99 - $4.49

The Strike King Hack Attack Fluorocarbon Flipping Jig is designed for anglers who need a smaller presentation in heavy cover. Made with fluorocarbon lines, this jig provides better hook penetration and stealth. The compact design allows it to navigate...

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STRIKE KING

Strike King Tour Grade Belly Blade

$4.49

The Strike King Tour Grade Belly Blade is a premium addition to any angler's tackle box. Its black nickel needlepoint hook provides a strong and durable connection to your soft plastic bait. The stainless steel corkscrew keeper ensures a weedless...

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STRIKE KING

Strike King Buzz King Buzzbait

$3.99

The Strike King Buzz King Buzzbait is a top-of-the-line surface lure designed to entice bass with its unique blend of action and presentation. Its big tri-wing blade produces a tremendous spray and a distinct squeaking sound that's too interesting for...

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STRIKE KING

Strike King Micro-King Spinnerbaits

$2.49

The Strike King Micro-King Spinnerbait is a compact yet potent lure designed to entice a wide range of fish species. Its diminutive size belies its effectiveness, making it an excellent choice for anglers using ultra-light rods. The Diamond Dust head...

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STRIKE KING

Strike King Bitsy Flip Jigs

$2.49

The Strike King Bitsy Flip Jig is a versatile and robust fishing lure designed for tackling thick vegetation. Its larger, super strong black nickel Mustad hook ensures a secure hold on even the largest fish. The beefier weedguard helps to prevent...

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STRIKE KING

Strike King Tour Grade Swim Jigs

MSRP:

Was:

Now: $1.99 - $3.49

The Strike King Tour Grade Swim Jig is designed for anglers who want a competitive edge on the water. Its streamlined head allows for a smooth, natural swimming action that attracts even the most finicky fish. The jig's balanced design ensures that it...

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NORTHLAND FISHING TACKLE

Northland Buck Shot Rattle Spoons

MSRP:

Was:

Now: $4.99 - $5.49

The Northland Buck-Shot Rattle JigN Spoons are the noisiest and most lifelike minnow imitating jigging spoons on the market today. These spoons are molded from metal and feature a deadly "Buck-Shot Rattle Shell" that creates a nerve jarring vibration to...

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MEPPS

Mepps Aglia

MSRP:

Was:

Now: $3.99 - $5.49

The Mepps Aglia spinner is a legendary fishing lure that has been catching trophy fish for decades. Its classic French design provides a continuous flash and vibration that attracts game fish from a distance. The plain treble hook features extra sharp...

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JOHNSON FISHING

Johnson Beetle Spin 1/8oz

$1.99

The Johnson Beetle Spin 1/8oz is a classic lure that has been a staple in many anglers' tackle boxes for decades. Its simple design and ease of use make it accessible to anglers of all skill levels. The original Beetle Spin was first introduced over 50...

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STRIKE KING

Strike King Lil Mr. Money Spinnerbaits

$5.49

The Strike King Lil Mr. Money Spinnerbait is designed to tackle tough fishing conditions with its compact presentation. This scaled-down spinnerbait mimics the appearance of smaller bait fish, making it an ideal choice for matching the hatch. The large...

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ZOOM

Zoom U Tail Worms

$5.29

The Zoom U Tail Worms are a top choice among anglers due to their impressive action and versatility. Constructed with a thin, ribbed body, these worms feature a unique U-shaped backside that creates a natural, undulating movement in the water. This...

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HOPKINS

Hopkins Shorty Hammered Treble Spoons

MSRP:

Was:

Now: $5.49 - $7.49

Designed to resemble a shad-type baitfish, the Hopkins Shorty Spoon features a compact profile and thicker body, which combined with its natural swimming action and scale-like hammered finish, produces an irresistible flash. For over 60 years Hopkins has...

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BOOYAH

Booyah Mini Shad Spinnerbaits

$5.99

The Booyah Mini Shad Spinnerbaits are designed to mimic the appearance of a shad, making them an attractive option for bass. These compact lures pack a punch with their triple-threat of flash, thanks to three super-bright willow blades. The 55-strand...

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STRIKE KING

Strike King Premier Plus Double Willow Spinnerbaits

MSRP:

Was:

Now: $1.99 - $6.99

The Strike King Premier Plus Double Willow Spinnerbaits are designed to mimic the appearance and movement of a injured baitfish, attracting predators from a distance. The exclusive Z-Man perfect skirt blooms wide and even, creating a natural look that's...

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STRIKE KING

Strike King Red Eye Shad Lipless Crankbaits

MSRP:

Was:

Now: $1.99 - $5.99

The Strike King Red Eye Shad Lipless Crankbaits are a top-of-the-line choice for anglers seeking a versatile and effective lure. Designed by Strike King's national pro staff, these crankbaits offer a complete fish-catching package at an unbeatable price...

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STRIKE KING

Strke King Buzz Bait

$3.49

The Strike King Buzz King Buzzbait is a top-of-the-line surface lure designed to entice bass with its unique blend of squeakin' and spittin' action. Built with a large tri-wing blade, this buzzbait produces a tremendous spray and a distinct squeaking...

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MISSILE BAITS

Missile Jigs Ike's Micro Jig

$6.99

The Missile Jigs Ike's Micro Jig is a precision-crafted lure designed to excel in challenging fishing conditions. Meticulously crafted by Mike Iaconelli, a renowned bass angler, this jig offers exceptional performance in cold water and pressured fish...

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BOOYAH

Booyah Blade Double Willow Spinnerbaits

$5.99

The Booyah Blade Double Willow Spinnerbaits are designed to tackle various bass species, including largemouth, smallmouth, and spotted bass. With a wide range of custom color combinations available, you can choose the perfect match for your fishing needs...

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MEPPS

Mepps Black Fury

MSRP:

Was:

Now: $4.99 - $5.99

The Mepps Black Fury is a highly effective and popular lure among anglers. Its unique design and erratic swimming action make it appear as a wounded bait fish, enticing predators to strike. This lure is carefully crafted with attention to detail,...

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BILL LEWIS OUTDOORS

Bill Lewis Rat-L-Trap Lipless Crankbaits

MSRP:

Was:

Now: $6.29 - $11.99

The Bill Lewis Rat-L-Trap Lipless Crankbaits are renowned for their ability to cover a lot of water quickly and produce fish. These loud, flashy attention getters can be fished in various situations, from shallow to deep waters. They're often used in...

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STRIKE KING

Strike King Bitsy Bug Jigs

$2.49

The Strike King Bitsy Bug Jigs are designed to mimic the appearance of a small insect, making them an attractive option for anglers targeting panfish and other species that feed on insects. The snagless/weedless head design helps prevent the jig from...

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MISSILE BAITS

Missile Jigs Ike's Flip Out Flipping Jigs

$5.99

The Missile Jigs Ike's Flip Out Flipping Jigs are designed for anglers who need a reliable and versatile flipping jig. These jigs offer a full-size profile and an extra stout hook, making them perfect for catching big fish and handling heavy gear. The...

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STRIKE KING

Strike King Denny Brauer Structure Jigs

MSRP:

Was:

Now: $1.99 - $4.99

The Strike King Denny Brauer Baby Structure Jig is a scaled-down version of its larger counterpart, designed for fishing in tight spaces and around light-feeding fish. Made with Strike King's innovative Cobra-Head design, this jig provides increased...

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RAPALA

Rapala Husky Jerk Jerkbait

MSRP:

Was:

Now: $7.49 - $8.49

The Rapala Husky Jerk Jerkbait is a classic fishing lure that has been putting fish in the boat for years. Its precise balance allows it to run true at any speed, making it a versatile option for anglers. The rattle chamber amplifies sound waves through...

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BLUE FOX

Blue Fox Classic Vibrax

MSRP:

Was:

Now: $3.49 - $4.99

The Blue Fox Classic Vibrax is a highly effective lure designed to entice fish with its unique sound-emitting technology. Its patented two-part body produces low-frequency vibrations that mimic injured baitfish, triggering strikes from even the most...

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STRIKE KING

Strike King Red Eye Shad Tungsten 2 Tap Lipless Crankbaits

MSRP:

Was:

Now: $1.99 - $8.99

The Strike King Red Eye Shad Tungsten 2 Tap Lipless Crankbaits are designed to mimic the sound of injured baitfish, attracting predators from a distance. With its unique double tapping cadence, this lure is perfect for pressured fishing conditions where...

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MISSILE BAITS

Missile Jigs Ike's Mini Flip Flipping Jigs

$5.99

The Missile Jigs Ike's Mini Flip Flipping Jig is a compact and well-balanced flipping jig designed for fishing in heavy cover. Its perfectly angled weedguard allows it to navigate through dense vegetation with ease. This jig is the result of...

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WORDEN LURES

Wordens Rooster Tails

$3.19

The Wordens Rooster Tails has been a trusted choice among anglers for over five decades. Its unique design combines a pulsating hackle tail with a genuine metal blade, creating an irresistible spinning motion that attracts a wide range of gamefish...

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What To Know About Fishing Lures & Baits

With so many species and so many types of fishing lures it is important to know the right lures you need to make the fish strike. While live bait is great, many times the trip requires artificial baits and lures to trigger that reaction from your target species. Luckily the expert fishing lure team at Fin Feather Fur Outfitters has the answers for everything from swimbaits, soft plastics, hard baits, and more. Sign up for our newsletter to get information about the best deals on fishing lures for sale.

Types of Fishing Lures

Type of Lure	Best Used For	Popular Model Example
Swimbaits	Mimicking baitfish for bass, pike, and musky fishing in open water.	Strike King Shadalicious Swimbait
Poppers	Topwater fishing for bass, producing splashing action to trigger strikes.	Rebel Pop-R Topwater Lure
Hard Baits	Covering water quickly and imitating fleeing baitfish in freshwater or saltwater.	Rapala Original Floating Minnow
Spinner Baits	Fishing in murky or stained water; great for bass and northern pike.	Booyah Pond Magic Spinnerbait
Soft Plastics	Slow presentations in calm water; ideal for bass, crappie, and panfish.	Zoom Super Fluke Soft Plastic
Buzz Baits	Topwater action for aggressive strikes, especially during low light conditions.	Strike King Buzzbait
Jigs & Jig Heads	Bottom fishing for bass, walleye, or panfish; effective year-round.	Z-Man ChatterBait Original
Crank Baits	Diving lures for covering structure and finding suspended fish.	Strike King 6XD Crankbait
Fishing Spoons	Trolling or casting for trout, salmon, and pike; great flash in clear water.	Acme Kastmaster Spoon
Blade Baits	Vertical jigging for bass, walleye, and cold-water species.	Johnson Thinfisher Blade Bait
Flies	Fly fishing for trout, salmon, and panfish; mimicking insects or nymphs.	Elk Hair Caddis Fly
Jerk Baits	Suspending lures for cold-water bass or predator fish feeding on baitfish.	Rapala X-Rap Jerkbait

Top Fishing Lure Brands

There are so many fishing lure brands on the market, however there are a few that stand above the rest with their proven excellence in high-performing baits and lures that bring in big fish.

Rapala :
Rapala may be one of the most iconic and well-known fishing lure brands. Knows for its precise manufacturing, and incredible swimming action, Rapala was names the “best topwater lures ever created” by Field & Stream in 2019 for the Rapala Original Floating Minnow.
Berkley :
Berkley lures are designed to mimic realistic prey in the water, made from high-quality materials, good action, and the iconic Berkley Gulp! Minnow changed the game with scented lures making Berkley a top fishing bait company among anglers.
Z-Man :
Z-Man baits is known for their superior action and long lifespan of their baits due to their proprietary material called ElaZtech, which is incredibly durable and soft helping attract hungry fish.
Keitech :
Keitech is a dominant name in the fishing lure industry, especially when it comes to their swimbait like the Swing Impact Fat. Known for their unique swimming action, versatile performance, and durability Keitech baits are an excellent choice in soft plastics.
Bandit :
Bandit hard baits and crank baits are best known for their durability. Specializing in jerk baits for walleye and other toothy fish, these durable hard baits get the job done in all seasons. The iconic Bandit Walleye Deep changed the game as one of the best fishing lures for walleye.

Tips for Choosing the Right Fishing Lure

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Choosing the right fishing lure can make all the difference between an average day on the water and landing a trophy catch. At Fin Feather Fur Outfitters, our team of seasoned anglers tests and selects lures that perform in real fishing conditions, from quiet farm ponds to deep reservoirs and coastal bays. The most effective lure depends on factors like water clarity, temperature, depth, and the species you’re targeting. In clear water, natural colors that imitate baitfish or crawfish tend to work best, while brighter colors help attract strikes in murky water. Topwater baits such as poppers or buzzbaits are ideal when fish are feeding near the surface, whereas crankbaits, spinnerbaits, and jigs excel for mid to deep water. During warmer months, slower presentations with soft plastics can trigger bites from less active fish, while cooler conditions often call for faster-moving baits like swimbaits or jerkbaits that mimic fleeing prey. Whether you’re after bass, trout, or pike, matching your lure’s size, color, and movement to the fish’s natural forage will increase your success. With decades of outdoor retail experience and a wide selection of fishing baits and lures trusted by pros and weekend anglers alike, Fin Feather Fur Outfitters provides expert guidance to help you find the perfect lure for any water, season, or species.

Frequently Asked Questions About Fishing Lures

What Is The Difference Between Baits and Lures?: The main difference between baits and lures is that bait is a natural, typically living, option to put on a hook where lures are artificial meant to mimic the living baits. However, there are “artificial baits” which are mostly known as soft plastics, which can be an even more realistic mimicry of live bait than traditional lures.
What Bait Attracts The Most Fish?: When it comes to the best freshwater baits, you should use worms, minnows, crayfish, leeches, and even crickets. All these live baits have a soft plastic artificial bait counterpart you can use if you don’t want to use live bait.
What Is The Most Effective Lure For Fishing?: Typically soft plastics are considered highly effective since they can accurately imitate live baits shape and movement, additionally crank baits are seen as very effective as they can work in various water conditions and are very effective at resembling small bait fish.

Pros and Cons of Fishing Lures

fishing lures, fishing baits, topwater baits, fishing lures for sale, fishing baits and lures, fishing bait and lures store online

Fishing lures offer anglers versatility and control, allowing you to target specific fish species with realistic action, reusable designs, and a wide range of styles for every water condition. They’re cleaner and easier to store than live bait, making them ideal for frequent fishing trips. However, lures can be less effective in cold or murky water where fish rely more on scent than sight, and they often require more skill and technique to use effectively. Understanding when and how to use lures helps you get the most out of their advantages while minimizing their limitations.

Pros Of Fishing Lures :

Durable & longer use
Further and more accurate casting
Better for catch and release
Easily interchangeable
More accurately target specific species

Cons Of Fishing Lures :

Lures are generally more expensive than bait
You must constantly move them to attract fish
There is more skill required in using lures
Lures can snag on underwater structures
Lures are less effective in cold weather

Buying Fishing Baits and Lures For Sale Online At Fin Feather Fur Outfitters

When you’re ready to stock up on high-quality fishing baits and lures, trust the outdoor experts at Fin Feather Fur Outfitters. With decades of hands-on experience outfitting anglers across the country, our team takes pride in offering a carefully curated selection of fishing lures for sale that deliver real results on the water. Whether you prefer the precision of hard baits, the versatility of soft plastics, or the flash of spinnerbaits and spoons, every product we carry is backed by our commitment to performance and reliability. Our knowledgeable staff includes seasoned anglers who understand what works, from choosing the right lure for your target species to matching the action and color to your local conditions. Shopping with Fin Feather Fur Outfitters means you’re not just buying tackle; you’re gaining the expertise, support, and product confidence that come from one of the most trusted names in outdoor retail. Visit us in-store or order online for fast shipping, dependable service, and the confidence that comes from gearing up with professionals who fish just as hard as you do.

fishing lures, fishing baits and lures, fishing lures for sale, fishing baits for sale online, fishing lures store

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