null

Baits & Lures

Fishing lures like hard baits and soft plastics are quite possibly the most important part of your fishing gear. Bait and lures are what will trigger the fish to strike, because they will not just bite at a hook for no reason. At Fin Feather Fur Outfitters our online fishing lure store as the best selection of fishing lures, mostly geared towards bass, but we also have an excellent selection of baits and lures for walleye, bluegill, crappie, trout, pike, musky, steelhead and more!

Grid
List
  • Mepps Bucktail Jig 1/8oz Black Purple

    MEPPS

    Mepps Bucktail Jig 1/8oz Black Purple

    $2.99

    The Mepps Bucktail Jig 1/8oz Black Purple is a highly effective and versatile fishing lure that can be used in various water conditions. Its chip-resistant paint ensures durability, while the VMC hook provides a secure hold on fish. This jig features a...

  • VMC Tungsten Fly Jig 2Pk Glow Pink 1/64oz

    VMC

    VMC Tungsten Fly Jig 2Pk Glow Pink 1/64oz

    $4.99

    The VMC Tungsten Fly Jig is a game-changer for anglers looking to imitate natural flies and aquatic insects. Its high-density tungsten construction allows for the same weight as traditional lead at half the size, making it an ideal choice for precise...

  • VMC Tungsten Fly Jig 2Pk Glow Chartreuse 1/64oz

    VMC

    VMC Tungsten Fly Jig 2Pk Glow Chartreuse 1/64oz

    $4.99

    The VMC Tungsten Fly Jig is a game-changer for anglers looking to imitate natural flies and aquatic insects. Its high-density tungsten construction offers the same weight as traditional lead at half the size, making it an ideal choice for precise...

  • VMC Tungsten Fly Jig 2Pk Glow 1/64oz

    VMC

    VMC Tungsten Fly Jig 2Pk Glow 1/64oz

    $4.99

    The VMC Tungsten Fly Jig 2Pk Glow 1/64oz is a compact and effective imitator of natural flies and aquatic insects. Its high-density tungsten construction offers the same weight as traditional lead at half the size, making it an ideal choice for anglers...

  • VMC Tungsten Tubby Jig 2Pk Green Orange Glow 1/32oz

    VMC

    VMC Tungsten Tubby Jig 2Pk Green Orange Glow 1/32oz

    $3.99

    The VMC Tungsten Tubby Jig is a compact and powerful fishing lure designed to deliver your presentation to the strike zones faster and with greater efficiency. Its high-density tungsten construction offers the same weight as traditional lead at half the...

  • Mepps Bucktail Jig 1/2oz Black Purple

    MEPPS

    Mepps Bucktail Jig 1/2oz Black Purple

    $2.99

    The Mepps Bucktail Jig 1/2oz Black Purple is a top-of-the-line fishing lure designed to mimic the movement and appearance of a baitfish. Its chip-resistant paint ensures that it will withstand the rigors of frequent use, while its durable VMC hook...

  • VMC Tungsten Tubby Jig 2Pk Glow Fire Tiger 1/32oz

    VMC

    VMC Tungsten Tubby Jig 2Pk Glow Fire Tiger 1/32oz

    $4.99

    The VMC Tungsten Tubby Jig 2Pk Glow Fire Tiger 1/32oz is a compact and powerful fishing lure designed to deliver your presentation to the strike zones faster. Made with high-density tungsten, it offers the same weight as traditional lead at half the...

  • VMC Tungsten Fly Jig 2Pk Metallic Silver 1/32oz

    VMC

    VMC Tungsten Fly Jig 2Pk Metallic Silver 1/32oz

    $5.99

    The VMC Tungsten Fly Jig is a game-changer for anglers looking to imitate natural flies and aquatic insects. Its high-density tungsten construction allows for the same weight as traditional lead at half the size, making it an ideal choice for precise...

  • VMC Tungsten Tubby Jig 2Pk Glow 1/16oz

    VMC

    VMC Tungsten Tubby Jig 2Pk Glow 1/16oz

    $3.99

    The VMC Tungsten Tubby Jig 2Pk Glow 1/16oz is a compact and powerful fishing lure designed to deliver your presentation to the strike zones faster and with greater efficiency. Its high-density tungsten construction offers the same weight as traditional...

  • VMC Tungsten Fly Jig 2Pk Metallic Silver 1/16oz

    VMC

    VMC Tungsten Fly Jig 2Pk Metallic Silver 1/16oz

    $5.99

    The VMC Tungsten Fly Jig 2Pk Metallic Silver 1/16oz is a compact and effective imitator of natural flies and aquatic insects. Its high-density tungsten construction allows for the same weight as traditional lead at half the size, making it an ideal...

  • VMC Tungsten Fly Jig 2Pk Metallic Rainbow 1/64oz

    VMC

    VMC Tungsten Fly Jig 2Pk Metallic Rainbow 1/64oz

    $4.99

    The VMC Tungsten Fly Jig is a game-changer for anglers looking to imitate natural flies and aquatic insects. Its high-density tungsten construction offers the same weight as traditional lead at half the size, making it an ideal choice for precise...

  • Rapala Rippin' Blade 2 3/4" Gold Chrome Tiger

    RAPALA

    Rapala Rippin' Blade 2 3/4" Gold Chrome Tiger

    $9.99

    The Rapala Rippin' Blade 2 3/4" Gold Chrome Tiger is a versatile and effective crankbait designed for freshwater fishing. Its slender profile produces instant vibration, even at slow speeds, making it perfect for enticing bites from multiple species. The...

  • Rapala Rippin' Blade 2 3/4" Chrome Blue

    RAPALA

    Rapala Rippin' Blade 2 3/4" Chrome Blue

    $9.99

    The Rapala Rippin' Blade 2 3/4" Chrome Blue is a versatile and effective crankbait designed for freshwater fishing. Its slender profile produces instant vibration, even at slow speeds, making it an excellent choice for targeting various species. The...

  • Rapala Rippin' Blade 2 3/4" Firetiger

    RAPALA

    Rapala Rippin' Blade 2 3/4" Firetiger

    $9.99

    The Rapala Rippin' Blade 2 3/4" Firetiger is a versatile and effective crankbait designed for freshwater fishing. Its slender, heavy profile produces instant vibration, even at slow speeds, making it an excellent choice for targeting multiple species...

  • Rapala Rippin' Blade 2 3/4" Purpledescent

    RAPALA

    Rapala Rippin' Blade 2 3/4" Purpledescent

    $9.99

    The Rapala Rippin' Blade 2 3/4" Purpledescent is a versatile and effective crankbait designed for freshwater fishing. Its unique metal frame and plastic body provide a durable construction that can withstand the rigors of the water. The instant vibration...

  • Rapala Jigging Rap Magnum 1 1/8oz Helsinki Shad

    RAPALA

    Rapala Jigging Rap Magnum 1 1/8oz Helsinki Shad

    $9.99

    Jigging Rap Magnum falls fast and true, designed for targeting individual fish when using forward-facing sonar. The heavy-weighted body makes it a great choice for casting, pitching or vertical jigging. Designed with the same Jigging Rap swimming action...

  • Rapala Gold Miner 30 3/4oz Wonder Tiger

    RAPALA

    Rapala Gold Miner 30 3/4oz Wonder Tiger

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

  • Rapala Gold Miner 30 3/4oz Whiskey Sour

    RAPALA

    Rapala Gold Miner 30 3/4oz Whiskey Sour

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

  • Rapala Shad Rap Elite 75 3" Gilded Blue Gill

    RAPALA

    Rapala Shad Rap Elite 75 3" Gilded Blue Gill

    $10.99

    The Shad Rap Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a profile of a natural shad baitfish, and the swimming action of a wounded minnow. Equally effective cast or...

  • Rapala Gold Miner 30 3/4oz Voodoo Haze

    RAPALA

    Rapala Gold Miner 30 3/4oz Voodoo Haze

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

  • Rapala Gold Miner 30 3/4oz Spendy Shades

    RAPALA

    Rapala Gold Miner 30 3/4oz Spendy Shades

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

  • Rapala Gold Miner 30 3/4oz Silver Blue

    RAPALA

    Rapala Gold Miner 30 3/4oz Silver Blue

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

  • Rapala Shad Rap Elite 55 2 1/4" Gilded Purpledescent

    RAPALA

    Rapala Shad Rap Elite 55 2 1/4" Gilded Purpledescent

    $10.99

    The Shad Rap Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a profile of a natural shad baitfish, and the swimming action of a wounded minnow. Equally effective cast or...

  • Rapala Gold Miner 30 3/4oz Silver

    RAPALA

    Rapala Gold Miner 30 3/4oz Silver

    $10.99

    The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

Compare Selected

What To Know About Fishing Lures & Baits

With so many species and so many types of fishing lures it is important to know the right lures you need to make the fish strike. While live bait is great, many times the trip requires artificial baits and lures to trigger that reaction from your target species. Luckily the expert fishing lure team at Fin Feather Fur Outfitters has the answers for everything from swimbaits, soft plastics, hard baits, and more. Sign up for our newsletter to get information about the best deals on fishing lures for sale.

fishing lures, fishing baits and lures, fishing lures for sale, fishing baits for sale, types of fishing lures, fishing lures and baits, rapala fishing lures

Types of Fishing Lures

Type of Lure Best Used For Popular Model Example
Swimbaits Mimicking baitfish for bass, pike, and musky fishing in open water. Strike King Shadalicious Swimbait
Poppers Topwater fishing for bass, producing splashing action to trigger strikes. Rebel Pop-R Topwater Lure
Hard Baits Covering water quickly and imitating fleeing baitfish in freshwater or saltwater. Rapala Original Floating Minnow
Spinner Baits Fishing in murky or stained water; great for bass and northern pike. Booyah Pond Magic Spinnerbait
Soft Plastics Slow presentations in calm water; ideal for bass, crappie, and panfish. Zoom Super Fluke Soft Plastic
Buzz Baits Topwater action for aggressive strikes, especially during low light conditions. Strike King Buzzbait
Jigs & Jig Heads Bottom fishing for bass, walleye, or panfish; effective year-round. Z-Man ChatterBait Original
Crank Baits Diving lures for covering structure and finding suspended fish. Strike King 6XD Crankbait
Fishing Spoons Trolling or casting for trout, salmon, and pike; great flash in clear water. Acme Kastmaster Spoon
Blade Baits Vertical jigging for bass, walleye, and cold-water species. Johnson Thinfisher Blade Bait
Flies Fly fishing for trout, salmon, and panfish; mimicking insects or nymphs. Elk Hair Caddis Fly
Jerk Baits Suspending lures for cold-water bass or predator fish feeding on baitfish. Rapala X-Rap Jerkbait

Top Fishing Lure Brands

There are so many fishing lure brands on the market, however there are a few that stand above the rest with their proven excellence in high-performing baits and lures that bring in big fish.

  • Rapala :

    Rapala may be one of the most iconic and well-known fishing lure brands. Knows for its precise manufacturing, and incredible swimming action, Rapala was names the “best topwater lures ever created” by Field & Stream in 2019 for the Rapala Original Floating Minnow.

  • Berkley :

    Berkley lures are designed to mimic realistic prey in the water, made from high-quality materials, good action, and the iconic Berkley Gulp! Minnow changed the game with scented lures making Berkley a top fishing bait company among anglers.

  • Z-Man :

    Z-Man baits is known for their superior action and long lifespan of their baits due to their proprietary material called ElaZtech, which is incredibly durable and soft helping attract hungry fish.

  • Keitech :

    Keitech is a dominant name in the fishing lure industry, especially when it comes to their swimbait like the Swing Impact Fat. Known for their unique swimming action, versatile performance, and durability Keitech baits are an excellent choice in soft plastics.

  • Bandit :

    Bandit hard baits and crank baits are best known for their durability. Specializing in jerk baits for walleye and other toothy fish, these durable hard baits get the job done in all seasons. The iconic Bandit Walleye Deep changed the game as one of the best fishing lures for walleye.

Tips for Choosing the Right Fishing Lure

fishing lures, fishing baits and lures, fishing baits for sale, fishing lures for sale, fishing baits and lures for sale, fishing baits store

Choosing the right fishing lure can make all the difference between an average day on the water and landing a trophy catch. At Fin Feather Fur Outfitters, our team of seasoned anglers tests and selects lures that perform in real fishing conditions, from quiet farm ponds to deep reservoirs and coastal bays. The most effective lure depends on factors like water clarity, temperature, depth, and the species you’re targeting. In clear water, natural colors that imitate baitfish or crawfish tend to work best, while brighter colors help attract strikes in murky water. Topwater baits such as poppers or buzzbaits are ideal when fish are feeding near the surface, whereas crankbaits, spinnerbaits, and jigs excel for mid to deep water. During warmer months, slower presentations with soft plastics can trigger bites from less active fish, while cooler conditions often call for faster-moving baits like swimbaits or jerkbaits that mimic fleeing prey. Whether you’re after bass, trout, or pike, matching your lure’s size, color, and movement to the fish’s natural forage will increase your success. With decades of outdoor retail experience and a wide selection of fishing baits and lures trusted by pros and weekend anglers alike, Fin Feather Fur Outfitters provides expert guidance to help you find the perfect lure for any water, season, or species.

Frequently Asked Questions About Fishing Lures

What Is The Difference Between Baits and Lures?

The main difference between baits and lures is that bait is a natural, typically living, option to put on a hook where lures are artificial meant to mimic the living baits. However, there are “artificial baits” which are mostly known as soft plastics, which can be an even more realistic mimicry of live bait than traditional lures.

What Bait Attracts The Most Fish?

When it comes to the best freshwater baits, you should use worms, minnows, crayfish, leeches, and even crickets. All these live baits have a soft plastic artificial bait counterpart you can use if you don’t want to use live bait.

What Is The Most Effective Lure For Fishing?

Typically soft plastics are considered highly effective since they can accurately imitate live baits shape and movement, additionally crank baits are seen as very effective as they can work in various water conditions and are very effective at resembling small bait fish.

Pros and Cons of Fishing Lures

fishing lures, fishing baits, topwater baits, fishing lures for sale, fishing baits and lures, fishing bait and lures store online

Fishing lures offer anglers versatility and control, allowing you to target specific fish species with realistic action, reusable designs, and a wide range of styles for every water condition. They’re cleaner and easier to store than live bait, making them ideal for frequent fishing trips. However, lures can be less effective in cold or murky water where fish rely more on scent than sight, and they often require more skill and technique to use effectively. Understanding when and how to use lures helps you get the most out of their advantages while minimizing their limitations.

Pros Of Fishing Lures :

  • Durable & longer use
  • Further and more accurate casting
  • Better for catch and release
  • Easily interchangeable
  • More accurately target specific species

Cons Of Fishing Lures :

  • Lures are generally more expensive than bait
  • You must constantly move them to attract fish
  • There is more skill required in using lures
  • Lures can snag on underwater structures
  • Lures are less effective in cold weather

Buying Fishing Baits and Lures For Sale Online At Fin Feather Fur Outfitters

When you’re ready to stock up on high-quality fishing baits and lures, trust the outdoor experts at Fin Feather Fur Outfitters. With decades of hands-on experience outfitting anglers across the country, our team takes pride in offering a carefully curated selection of fishing lures for sale that deliver real results on the water. Whether you prefer the precision of hard baits, the versatility of soft plastics, or the flash of spinnerbaits and spoons, every product we carry is backed by our commitment to performance and reliability. Our knowledgeable staff includes seasoned anglers who understand what works, from choosing the right lure for your target species to matching the action and color to your local conditions. Shopping with Fin Feather Fur Outfitters means you’re not just buying tackle; you’re gaining the expertise, support, and product confidence that come from one of the most trusted names in outdoor retail. Visit us in-store or order online for fast shipping, dependable service, and the confidence that comes from gearing up with professionals who fish just as hard as you do.

fishing lures, fishing baits and lures, fishing lures for sale, fishing baits for sale online, fishing lures store

Articles Related To Fishing Lures

Best Duck Hunting Shotguns

Best Duck Hunting Shotguns

Table of Contents What Makes The Best Duck Hunting Shotgun Benelli Super Black Eagle 3 Beretta A400 Xtreme Winchester SX4 Waterfowl Mossberg 500 Mossberg 835 Waterfowl Franchi Affinity Best Shotgun G
New Week, New Guns

New Week, New Guns

And like that, we are back with another week. Of course, new product introductions have ramped up in the weeks around the industry’s annual trade show (Shooting Hunting Outdoors Trade Show). So, expec
A Year in Guns: 2024

A Year in Guns: 2024

2025—a new year. But before we move on, we must look back. 2024 proved to be a transition year in the firearm industry. Markets seemed to stabilize—even under the auspices of a presidential election.
Talk To Our Fishing Lure Experts
!