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BERKLEY

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  • Gulp Extruded Nightcrawler

    BERKLEY

    Gulp Extruded Nightcrawler

    $5.99

    The Gulp Extruded Nightcrawler is a uniquely shaped worm designed to imitate the natural curves of a nightcrawler. Its effectiveness lies in its ability to be fished wacky style, either weightless or...

  • Gulp Alive Minnows

    BERKLEY

    Gulp Alive Minnows

    $5.99 - $19.99

    The Berkley Gulp! Alive! 1" Minnow Bait is a game-changer for anglers seeking a more effective alternative to live bait. Its unique dough is infused with a potent attractant that releases a powerful...

  • Berkley PowerBait Power Minnows

    BERKLEY

    Berkley PowerBait Power Minnows

    $5.99

    The Berkley PowerBait Power Minnows are a game-changer for anglers of all skill levels. These soft plastic lures mimic the appearance and movement of a real minnow, making them irresistible to fish...

  • Berkley Gulp Trout Dough 1.75oz

    BERKLEY

    Berkley Gulp Trout Dough 1.75oz

    $6.99

    Catch more trout with Berkley Gulp! Trout Dough. These irresistible nuggets, fortified with Gulp! flavor bits, have 400 times more scent dispersion than ordinary plastic bait. The extreme scent...

  • Berkley Gulp Leech

    BERKLEY

    Berkley Gulp Leech

    $3.99 - $5.99

    The Berkley Gulp Leech is a revolutionary soft bait that has taken the fishing world by storm. Its unique formula allows it to outperform live bait in head-to-head field tests, making it a top choice...

  • Berkley Drift Walker

    BERKLEY

    Berkley Drift Walker

    $7.99

    Ideal for those slick calm days when you need a more finesse approach, the Berkley Drift Walker provides a subtle action that will trigger even the wariest of bass. Constructed with a slim...

  • Berkley Powerbait Jerk Shad

    BERKLEY

    Berkley Powerbait Jerk Shad

    $3.49

    The Berkley Powerbait Jerk Shad is a highly effective and versatile fishing lure designed to mimic the appearance and movement of an escaping baitfish. Its life-like profile and enticing action make...

  • Berkley Powerbait Chigger Craw

    BERKLEY

    Berkley Powerbait Chigger Craw

    $4.99

    The Berkley Powerbait Chigger Craw is a highly realistic soft plastic lure designed to mimic a crawfish. Its small appendages and claws move through the water with a lifelike action, making it an...

  • Berkley PowerBait Floating Trout Worms

    BERKLEY

    Berkley PowerBait Floating Trout Worms

    $4.99

    The Berkley PowerBait Floating Trout Worms are a game-changer for anglers of all skill levels. These worms have been perfected over 25 years by Berkley scientists to create an irresistible scent and...

  • Berkley Cane Walker

    BERKLEY

    Berkley Cane Walker

    $7.99

    Delivering the most surface disturbance of any Berkley topwater, the Berkley Cane Walker is ideal for those situations when you need a little more noise and action to call fish up to strike. Designed...

  • Berkley J-Walker

    BERKLEY

    Berkley J-Walker

    $7.99

    Refined through countless prototypes, the Berkley J-Walker was designed in collaboration with Berkley Lures and Elite Series pro, Justin Lucas, to provide a topwater that is sure to impress anglers...

  • Berkley PowerBait Power Minnow Grubs

    BERKLEY

    Berkley PowerBait Power Minnow Grubs

    $5.99

    The Berkley PowerBait Power Minnow Grubs are a game-changer for anglers of all skill levels. These grubs feature an irresistible scent and flavor that fish can't resist, thanks to the exclusive...

  • Berkley Powerbait Maxscent D-Worm

    BERKLEY

    Berkley Powerbait Maxscent D-Worm

    $6.99

    The Berkley Powerbait Maxscent D-Worm is a game-changer for anglers seeking to entice finicky fish. Its bolstered scenting and increased naturalism make it nearly irresistible. The soft plastic...

  • Berkley Powerbait Power Swimmers

    BERKLEY

    Berkley Powerbait Power Swimmers

    $5.49 - $5.99

    The Berkley Powerbait Power Swimmers are designed to mimic the movement of a baitfish, making them an attractive option for predators. These swimbaits feature a shad-style body and tail action that...

  • Berkley Flicker Minnows

    BERKLEY

    Berkley Flicker Minnows

    $4.99 - $6.99

    Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits that dive deep with maximum flash and...

  • Berkley Powerbait Bottom Hopper Worms

    BERKLEY

    Berkley Powerbait Bottom Hopper Worms

    $4.79

    The Berkley Powerbait Bottom Hopper Worm is a top-performing lure designed to entice even the most finicky fish. Its unique tapered body shape and enlarged tail create a seductive quiver that...

  • Berkley Powerbait Maxscent Flat Worms

    BERKLEY

    Berkley Powerbait Maxscent Flat Worms

    $6.99

    The Berkley Powerbait Maxscent Flat Worm is a highly effective bait for bass fishing. Its unique design mimics the movement of a real baitfish, with a flat bottom and thinned-out tail section that...

  • Berkley PowerBait Turbo Dough 1.75oz

    BERKLEY

    Berkley PowerBait Turbo Dough 1.75oz

    $5.99

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish...

  • Berkley PowerBait The Champ Craw

    BERKLEY

    Berkley PowerBait The Champ Craw

    $5.99 - $6.99

    The Berkley PowerBait The Champ Craw is a top-of-the-line soft plastic lure designed to mimic the appearance and movement of a crawdad. Its ultra-high definition profile and action make it an ideal...

  • Berkley PowerBait Ribbontail Grubs

    BERKLEY

    Berkley PowerBait Ribbontail Grubs

    $4.99

    The Berkley PowerBait Ribbontail Grubs are a top choice for anglers of all skill levels. These grubs feature an irresistible scent and flavor, thanks to the exclusive PowerBait formula developed by...

  • Berkley Gulp Earthworm Jar .9Oz

    BERKLEY

    Berkley Gulp Earthworm Jar .9Oz

    $5.99

    The Berkley Gulp Earthworm Jar .9Oz is a game-changer for anglers looking to increase their catch. This innovative soft bait features an extreme scent dispersion that expands the strike zone, giving...

  • Berkley Powerbait Maxscent Hit Worms

    BERKLEY

    Berkley Powerbait Maxscent Hit Worms

    $6.99

    The Berkley Powerbait Maxscent Hit Worm is a top choice among anglers for its impressive scenting and versatile presentation. This worm's thick body and loose action tail make it perfect for finesse...

  • Berkley Squarebull Crankbaits

    BERKLEY

    Berkley Squarebull Crankbaits

    $6.99

    The Berkley Squarebull Crankbait is a top-notch choice for anglers targeting big bass in shallow waters. Its muscular build and aggressive action allow it to dive into these areas with ease, making...

  • Berkley Trilene Big Game Line

    BERKLEY

    Berkley Trilene Big Game Line

    $9.99

    Built with all of the strength and abrasion resistance as the original, the Berkley Trilene Big Game in Clear offers more versatility and allows anglers to go after big fish in a wide range of water...

  • Berkley Frittside Crankbaits

    BERKLEY

    Berkley Frittside Crankbaits

    $8.99

    The Berkley Frittside Crankbait is a highly effective lure designed by renowned crankbait angler David Fritts. This baitfish-inspired crankbait features a flat-sided profile that mimics various...

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